Capra Noastra is the brave craft beer brand that needed three new labels to change the visual direction approached so far. Only after we physically held the beers we realized what an impressive project it was on our list. Sunken into screens and with a hand forever on the flipchart, we wrote and erased, drew and redrew the labels so they came out as good as the beer.
And so, we have a label for a beer flavored with ginger and a little sage, one for a pale lager that is actually a beer dedicated to cryptocurrency and one for a CBD beer.
Graphic design, Content, Naming