It’s been a delight to work with the most prominent local influencer in Northeastern Romania.

Andreea Chirila has been a fashion blogger for over 6 years and needed a new brand identity as she wanted to refocus on style coaching, workshops, and personal branding.

Our creative process started by shaping a catchy brand name that encapsulates her passion, values, and personal approach to style.

The visual identity was the next natural step. We played with dapper typography and an elegant chromatic palette to set up the mood for the graphic design chapter.

The result unfolded as a cohesive story, from web design to creative packaging.